Corporate Gifting: How to Choose a Gift That Represents Your Brand

A corporate gift says something about your business before the recipient even uses it.

Was it thoughtful?

Does it feel useful?

Does it suit the person receiving it?

Or does it feel like another promotional item that was ordered simply because a logo could be printed on it?

At Roly Inspired, we believe corporate gifting should feel like a gift first and advertising second.

Think About the Recipient

Start with the person, not the product.

Are you buying for:

• Clients?
• Employees?
• Event attendees?
• New starters?
• VIP customers?
• Business partners?

Once you understand who you're buying for, choosing the right product becomes much easier.

Match the Gift to the Occasion

A conference giveaway doesn't need to perform the same job as a client thank-you gift.

For events, you might want something useful, portable and easy to distribute.

For an important client, you might choose something more premium and personal.

For employees, the focus might be on creating a sense of belonging or appreciation.

Don't Put Your Logo on Just Anything

Your promotional merchandise becomes an extension of your brand.

If your business positions itself as premium, innovative or environmentally conscious, your merchandise should support that message.

Choose products that feel consistent with the business you've worked hard to build.

Consider Presentation

Sometimes it's the presentation that transforms the gift.

A collection of carefully selected products can become a beautiful custom gift kit with packaging, a personalised message and coordinated branding.

Think:

• Client Thank-You Boxes
• Employee Welcome Kits
• Event Packs
• Conference Gifts
• Product Launch Kits
• Christmas Gifts
• Milestone & Recognition Gifts

Less Can Be More

You don't necessarily need five inexpensive products when one excellent product could create a stronger impression.

Quality, usefulness and relevance are often more important than filling a gift box.

Let Us Build It With You

Have an occasion coming up but don't know what to give?

Tell Roly Inspired who you're buying for, your approximate budget and how many gifts you need.

We'll help you explore products and ideas that make sense for your brand.

Or browse our collection and create your own inspiration.